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PCEC signs 12-month Managed Marketing Service Contract with Roobix

Roobix is pleased to announce it has signed a 12-month contract for a Marketing Managed Service across Digital, Communications, Design and Strategy disciplines with the Perth Convention and Exhibition Centre (PCEC).

PCEC approached Roobix in April 2017 to discuss a potential engagement because they required a provider that could offer the full suite of marketing skills to service the varying business units and requirements of their organisation. PCEC was drawn to the unique approach to marketing that Roobix offered which enabled them access to a team of digital, design and strategic specialists for a set monthly fee.

The first step for Roobix was to carry out a Discovery and Validation period in which stakeholders from each PCEC business area were interviewed and required activities were defined. Roobix then identified an overarching strategic marketing plan for PCEC outlining the key activities and audiences for each business unit and a timeframe in which these would be executed.

Nigel Keen – State Manager LSE WA PCEC admitted that while he had initially questioned the discovery phase as being a little unorthodox he was delighted with the results and recommendations and congratulated the team on an outstanding outcome.

Mr Keen stated “If Roobix continue to deliver in the way the have so far, I look forward to a long and fruitful engagement with them”

CEO of Roobix, Melissa Strutt said she was thrilled to have PCEC on board. “It was clear that PCEC had an enthusiasm for marketing within each business area but needed an overarching strategy, specialist support and one party overseeing all activities. We can see how Roobix will be able to make a massive difference to PCEC and it’s exciting to be able to make this come to life for them”


Roobix is a Business Consultancy, Marketing, and Software Development company with a vision to be the market leader in delivering innovative as-a-service solutions. Based in Perth, Western Australia, Roobix provides services to a wide range of SME’s including Richmond Wellbeing, Cirrus Networks, and IFAP.

Our mission is to partner with our clients to help them gain real improvements in their business by experiencing the Roobix full-service offering. The strength of our company is realised by employing the industry’s finest people, harnessing best of breed technology and embracing process improvements to drive measurable business outcomes.

Media Contact:

Name: Melissa Strutt
Role: Chief Executive Officer
Contact: 13 30 40

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