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automation technology.

We aren’t your average digital marketing agency. Roobix doubles as a tech company.

When we can’t find the right technology-driven solution for your business, we simply invent a new one. 


We’ve designed everything from progressive web applications, event management software and sport management systems to marketing automation, web portals and databases. 


We simplify customer journeys and streamline marketing labour. An added bonus is that we aren’t selfish with our tech, we share – so you’re always in control.


After founding Roobix in the midst of an automation revolution, we found that the more comprehensive technology was price prohibitive and that the less comprehensive options didn’t offer features that made the investment worthwhile – and so over 5 years Roobot was conceptualised.

Now one of the most powerful tools in the B2B marketing toolbox, Roobot has all the smarts you need, without the hefty price tag. It coordinates data, insights and intelligent workflows to convert web visitors to hot sales leads.

  • Marketing aligned with sales – Driven by a unified platform for complete data sharing and seamless lead follow-up.
  • Site and event tracking – User behaviours trigger custom communications, all without you having to lift a finger.
  • Conditional content – Customise campaigns so each contact sees relevant content.
  • Balance human touch and automation – rely on automation to identify warm leads and then bring a human voice in at the perfect moment.



“Roobot has added elements of professionalism to our electronic communications that we haven’t been able to achieve on other platforms. The ease of use, presentation of content and back-end data capture is the best we’ve experienced and ensures we can present high quality information in support of our members.”

– Matt Bamford, SportWest

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