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WAFC signs 3 year contract with Roobix for WAFL Competition Management System

Roobix is pleased to announce the Western Australian Football Commission (WAFC) has signed a 3-year contract for the provision of Sportix, a cloud-based Competition Management System.

The software, branded as WAFL Online for the WAFC, automates the majority of competition processes and operational forms across all WAFL grades. This includes fixturing, player data management, list management and tribunal management as well as historical data management.

Speaking on the decision to award Roobix the contract, West Australian Football Commission CEO Gavin Taylor commented:

“The WAFC evaluated a number of systems to manage competitions and placed significant importance on the reliability and support offered to our premier state league WAFL competition. The Roobix solution, which packaged ongoing support and upgrades over the course of our engagement was the obvious choice.”

The 3-year contract includes ongoing upgrades to the system which ensures the WAFC benefits from technological advancements over the term of the engagement, for a set subscription fee.

Roobix CEO, Melissa Strutt commented:

“We are delighted that the WAFC have entrusted Roobix to deliver their competition management solution. The WAFC set the standard for football operations across all state-league competitions and it is a privilege to provide such an iconic WA brand a ‘home-grown’ solution.

Sportix is the second of two cloud-based software solutions developed by Western Australian owned Roobix who recently launched Evnto, a corporate event management platform.

“This is an exciting time for Roobix, both platforms are part of our broader strategic objectives, complementing the provision our core marketing services. The launch of these platforms will accelerate our growth nationally.” Commented Ms Strutt.


Roobix is a business consultancy, marketing and software development company with a vision to be the market leader in delivering innovative, outsource solutions. Based in Perth, Western Australia, Roobix provides outsourced services to a number of SME’s including Richmond Wellbeing, Perth Convention and Exhibition Centre and Cirrus Networks.

Our mission is to partner with our clients so that they can experience the full service offering of Roobix and realise improvements in their business. The strength of our company is realised by employing the industry’s best people, harnessing best of breed technology and embracing process improvement to drive measurable business outcomes.

Media Contact

Name: Melissa Strutt
Role: Chief Executive Officer
Contact: 13 30 40

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