Roobix is pleased to announce it has completed the purchase of Titan Digital (Titan Digital South Africa and Titan Brand), effective from the 1st of November 2018.
Titan Digital is Western Australia‘s largest digital marketing agency and a Google Premier Partner. Their local WA team is complemented by a 70 person Cape Town production team who provide a seamless 24/7 support service to their 1,000+ customers. Roobix is a Perth-based MarTech services provider recognised as the industry leader, bridging the gap between traditional marketing offerings and digital technology solutions.
Highlights
- Roobix acquired Titan Digital for $3.5M
- The acquisition accelerates the ability for growth interstate with additional capability
- First mover advantage with the introduction of MarTech and MMS (Managed Marketing Service)
“This is a key strategic acquisition for Roobix enabling our existing managed marketing service to scale with Titan’s existing 1,000+ customers. MarTech is the next generation of marketing for Australian businesses and this acquisition places us firmly as the national market leader,” commented CEO Melissa Strutt.
She added, “Roobix’s technology platforms are a game-changer for businesses who demand measurable and quantifiable ROI. We look forward to providing existing Titan customers access to a complete 360-degree marketing solution and proprietary software platforms to improve sales conversion and measurement.”
Roobix’s locally-based technical capability, combined with Titan’s existing Google Premier Partnership and brand and digital smarts, will expedite national growth and deliver unparalleled marketing solutions to Australian businesses. Existing Roobix CEO, Melissa Strutt, will remain in the role and will be joined by Norman Asch, former Titan Executive and Simon MacFarlane, CFO to complete the new executive team.
Media Contact: Melissa Strutt
Phone Number: 13 30 40
