Google says farewell to right-side ads – what does this mean for you?

Over the years, Google has been known for taking exciting steps towards better user experiences – remember “41 shades of blue”? Their most recent ‘side ads’ update may be far less entertaining, but you’ll certainly feel the impact on your site’s search ranking and the success of your ads. Fewer ads on search results pages As of late February this … Read More

Location, Location, Location – It also applies online

It is the old adage when it comes to physical stores: you need to be located in high traffic areas so that you are noticed in order to sell your products or services. However, the same is true when it comes to online. Just having a website isn’t enough. Like a physical store it needs to be easy to find … Read More